Dirk Katstra is in his 20th year as executive director of the Virginia Athletics Foundation. In July of 2013 he was named senior associate athletics director and took on the role as the sport administrator for men’s and women’s swimming and diving.
In June 2004, Katstra was named Fundraiser of the Year by the National Association of Athletic Development Directors (NAADD) in recognition of his outstanding leadership and success in fundraising on behalf of Virginia athletics. In June 2012, he was named to the executive committee of NAADD and now serves as the Third Vice President/Treasurer.
The Virginia Athletics Foundation is responsible for all fundraising efforts for Virginia athletics, including the current “All In For Excellence” initiative, which calls for $22.5 million to be raised annually beginning in 2015. This effort includes a $17.5 million annual fund for scholarships, summer school, academic affairs and operational costs; $4 million in endowment contributions to add to a $70 million scholarship endowment; and $1 million in Coaches 10 projects for additional operational budget support. In addition, the Foundation is responsible for raising funds to support any new or renovated facility projects that are developed.
Katstra previously served the athletics department as the associate director for external affairs, overseeing the long-range planning and daily operations for media relations, sports publications, and the ticket office. From 1992 to 1996, Katstra served as director of annual giving for the Foundation.
A native of Stilwell, Kan., Katstra is a 1991 graduate of UVa with a degree in sport management. A member of the Cavalier basketball team from 1987 to 1991, Katstra played on three NCAA Tournament teams and was a senior captain on the 1990-91 squad.
Before joining the Virginia Athletics Foundation staff in 1992, Katstra served an internship with the athletics department’s promotions and marketing office, and had administrative responsibilities with the men’s basketball program.
Katstra is married to the former Michelle Massie of Charlottesville. The couple has two sons, Austin and Ryan, and daughter, Ryleigh. Katstra’s father, the late Richard Katstra, lettered as a member of the UVa basketball team in 1963 and 1964.