Todd Goodale
Todd  Goodale

Senior Associate Athletics Director for External Affairs

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Todd Goodale is senior associate athletics director for external affairs and oversees the marketing and promotions, media relations, strategic ticketing, ticketing, and video services departments.
He also serves as the University’s licensing director.
Goodale was the associate athletics director for marketing and video services starting in July of 2006.  He was named UVa’s director of video services in July of 2004.
He received the Bus Male Service Award in 2005 and was named the department’s employee of the year in 2010.  
Goodale was the creative director for Cavalier Sports Marketing from 1998-2004. Prior to that, he was a member of the Virginia Sports Marketing staff, serving as producer of the football and basketball coaches television shows and as an account executive.
He is a 1994 graduate of Virginia. Following his graduation, he was a sports reporter and anchor for WVIR-TV in Charlottesville.
Goodale serves on the board of ParadeRest, a Charlottesville-based non-profit organization that serves military members and military families in Virginia.